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27: A Shared Spotlight on Advertising
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Manage episode 218296185 series 2291350
Content provided by Jeff Peterson, Rob Peterson, Alain Léon, Dang Du, Jeff Peterson, Rob Peterson, Alain Léon, and Dang Du. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Peterson, Rob Peterson, Alain Léon, Dang Du, Jeff Peterson, Rob Peterson, Alain Léon, and Dang Du or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Modern advertising is largely driven by digital campaigns. But it can be mysterious and brutally competitive. Furthermore, layers of middlemen and tech-driven campaigns take it to a whole new level. Hidden fees and fraud cause mistrust among market actors. Sam Kim is cofounder of Lucidity, a blockchain-based marketing analytics company for digital advertising. He unveils how the sausage is made and how their tech stack can bring transparency to the industry. Follow A Bit Cryptic Podcast: twitter.com/keepitcryptic Medium: medium.com/@abitcryptic Facebook: https://www.facebook.com/abitcryptic/ If you like what you heard, please leave us a 5-star review and share the podcast! Disclosure: the host of this podcast program is a contributing writer for Lucidity on market education topics. Lucidity has no editorial influence on this show's content.
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54 episodes
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Archived series ("Inactive feed" status)
When?
This feed was archived on May 17, 2021 21:09 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
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Manage episode 218296185 series 2291350
Content provided by Jeff Peterson, Rob Peterson, Alain Léon, Dang Du, Jeff Peterson, Rob Peterson, Alain Léon, and Dang Du. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeff Peterson, Rob Peterson, Alain Léon, Dang Du, Jeff Peterson, Rob Peterson, Alain Léon, and Dang Du or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Modern advertising is largely driven by digital campaigns. But it can be mysterious and brutally competitive. Furthermore, layers of middlemen and tech-driven campaigns take it to a whole new level. Hidden fees and fraud cause mistrust among market actors. Sam Kim is cofounder of Lucidity, a blockchain-based marketing analytics company for digital advertising. He unveils how the sausage is made and how their tech stack can bring transparency to the industry. Follow A Bit Cryptic Podcast: twitter.com/keepitcryptic Medium: medium.com/@abitcryptic Facebook: https://www.facebook.com/abitcryptic/ If you like what you heard, please leave us a 5-star review and share the podcast! Disclosure: the host of this podcast program is a contributing writer for Lucidity on market education topics. Lucidity has no editorial influence on this show's content.
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Similar to A Bit Cryptic
Bloomberg | Quint is a multi-platform, Indian business and financial news company. We combine Bloomberg’s global leadership in business and financial news and data, with Quintillion Media’s deep expertise in the Indian market and digital news delivery, to provide high quality business news, insights and trends for India’s sophisticated audiences.
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continue reading
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continue reading
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continue reading
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Save more and spend less is more than just a motto for money expert Clark Howard; it’s a way of life. Clark and his crew — Team Clark — are on a mission to empower people to take control of their personal finances by providing money-saving tips, consumer advice, hot deals and economic news to help everyone achieve financial freedom. Clark is a nationally syndicated radio talk show host and a consumer reporter for television stations around the country. His podcast, The Clark Howard Show, rec ...
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