#21 CATHERINE TEATUM - how teatum jones emotionally connect to design socially conscious fashion


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Catherine Teatum and Rob Jones graduated from Ravensbourne University and Central St Martins respectively. They met in Italy whilst working for British fashion brand, John Richmond, and since founding Teatum Jones in 2009 have been recognised worldwide for their emotionally connected approach to fashion. An approach that respects people and their ‘Human Stories’ demonstrating our uniqueness and similarities through a poetic design narrative. They use their platform to create dialogue and support campaigns such as ’16 Days Of Activism’, a United Nations Women International campaign to end violence against women and girls. Teatum Jones believe in the power of fashion to present a pro-social message of inclusivity and positive identity. They believe in creating socially conscious fashion that puts the craftspeople and the customer at the heart of their creations.

In this podcast Catherine Teatum and Black Neon Digital’s founder, Jodi Muter-Hamilton discuss:

Fashion education and creative freedom

The importance of approaching research from a place of true connection and how that has resulted in Teatum Jones becoming British Library Designer in Residence and British Fashion Council Positive Fashion Representatives

How ‘Human Stories’ have led to the Global Womanhood Part Part One & Part Two and creative homage to Natasha Baker, GB Paralympic dressage eleven-time gold medalist

What it means to be Woolmark Prize Winners and to be recognised as textile innovators pushing the boundaries of traditional practices

The joy of working with companies such as John Smedley

Using your voice and platform to a create positive impact and how recent motherhood has made issues such as sustainability even more imminent


112 episodes