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Italic & a New Era of Online Retail

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Manage episode 316830382 series 3011973
Content provided by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We sit down with Jeremy Cai, the CEO of new retail pioneer Italic, for a fascinating discussion of how they're upending the traditional manufacturer-brand-retailer model by taking the opposite approach of earlier DTC startups. Rather than elevating brand and cutting out retail, Italic cuts out the brand and lets the actual manufacturers (who you've never heard of but who make most of the actual products that J. Crew, Everlane, etc sell) market and sell direct to customers.

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101 episodes

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Italic & a New Era of Online Retail

ACQ2 by Acquired

122 subscribers

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Manage episode 316830382 series 3011973
Content provided by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We sit down with Jeremy Cai, the CEO of new retail pioneer Italic, for a fascinating discussion of how they're upending the traditional manufacturer-brand-retailer model by taking the opposite approach of earlier DTC startups. Rather than elevating brand and cutting out retail, Italic cuts out the brand and lets the actual manufacturers (who you've never heard of but who make most of the actual products that J. Crew, Everlane, etc sell) market and sell direct to customers.

Sponsors:

  continue reading

101 episodes

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