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Making your customers your secret weapon (with Highspot's Oliver Sharp)

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Manage episode 308235824 series 3011973
Content provided by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We're joined by Oliver Sharp of Highspot, Seattle's most recent unicorn company (at least at the time of recording!), to talk about how and why to architect everything a software company does around its customers — what today is often called "customer-led growth" — but really represents a company building philosophy that runs much deeper. Oliver has serious software cred: he first joined Microsoft in 1984, and then later became part of Bill Gates' famous "TA" staff after Microsoft acquired his first startup. The conversation was *fantastic* and we owe a huge thank you to Oliver for sharing his decades of learning by doing with us. Make sure you don't miss this one!

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101 episodes

Artwork
iconShare
 
Manage episode 308235824 series 3011973
Content provided by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ben Gilbert and David Rosenthal, Ben Gilbert, and David Rosenthal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We're joined by Oliver Sharp of Highspot, Seattle's most recent unicorn company (at least at the time of recording!), to talk about how and why to architect everything a software company does around its customers — what today is often called "customer-led growth" — but really represents a company building philosophy that runs much deeper. Oliver has serious software cred: he first joined Microsoft in 1984, and then later became part of Bill Gates' famous "TA" staff after Microsoft acquired his first startup. The conversation was *fantastic* and we owe a huge thank you to Oliver for sharing his decades of learning by doing with us. Make sure you don't miss this one!

Sponsors:

  continue reading

101 episodes

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