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Girlboss Gang: Creating IP with the Community

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Adlandia talks to THE Girlboss, Sophia Amoruso, about her journey from ecomm entrepreneur to media founder as the head of her new venture, Girlboss Media. In a cross-coastal phone call, we learn about how coming from a non-media industry has given her an advantage to spot and fill a white space for an existing audience that is seriously passionate about female success. She dishes on what authentic partnerships look like for modern millennial experiences and identifies leveraging a conversation that already exists to create tools and services that enable her community. Find out what she says about not selling impressions, taking the leap of faith every day and how failure was just more of a restart to a new direction. Plus her girlboss'n #KILLBUYDIY.

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.

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69 episodes

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Girlboss Gang: Creating IP with the Community

ADLANDIA

101 subscribers

published

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Manage episode 205942772 series 2301014
Content provided by iHeartPodcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iHeartPodcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Adlandia talks to THE Girlboss, Sophia Amoruso, about her journey from ecomm entrepreneur to media founder as the head of her new venture, Girlboss Media. In a cross-coastal phone call, we learn about how coming from a non-media industry has given her an advantage to spot and fill a white space for an existing audience that is seriously passionate about female success. She dishes on what authentic partnerships look like for modern millennial experiences and identifies leveraging a conversation that already exists to create tools and services that enable her community. Find out what she says about not selling impressions, taking the leap of faith every day and how failure was just more of a restart to a new direction. Plus her girlboss'n #KILLBUYDIY.

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.

  continue reading

69 episodes

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