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Aneesh Bhasin on Building Mass Premium Non-Alcohol Products
Manage episode 319838392 series 2463960
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Varun is in conversation with Aneesh Bhasin who is one of the co-founders of Svami drinks that makes progressive drinks and mixers. He takes us through the company's genesis, the experiments they conducted with reference to the product and its marketing, responses from a diverse market like India, and probable future trends and plans.
Talk to Varun Duggirala on Twitter and Instagram: @varunduggi
You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android:
https://ivm.today/android
OR iOS: https://ivm.today/ios
See omnystudio.com/listener for privacy information.
196 episodes
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Manage episode 319838392 series 2463960
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Varun is in conversation with Aneesh Bhasin who is one of the co-founders of Svami drinks that makes progressive drinks and mixers. He takes us through the company's genesis, the experiments they conducted with reference to the product and its marketing, responses from a diverse market like India, and probable future trends and plans.
Talk to Varun Duggirala on Twitter and Instagram: @varunduggi
You can listen to this show and other awesome shows on the new and improved IVM Podcast App on Android:
https://ivm.today/android
OR iOS: https://ivm.today/ios
See omnystudio.com/listener for privacy information.
196 episodes
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Similar to Advertising is Dead: It's all Business with Varun Duggirala
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continue reading
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