It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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294. Elliott Parker on the conflict between efficiency + innovation, The Illusion of Innovation + challenging what we think we know
Manage episode 412612160 series 2403660
Content provided by AgriNovus Indiana. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AgriNovus Indiana or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We are living in a time of innovation crisis where most innovation isn’t driven by large corporations despite them being managed better than ever before, says High Alpha Innovation CEO Elliott Parker. One day ahead of his new book release, The Illusion of Innovation, he joins us to get into how corporations equipped for efficiency losing their resilience and why it’s dangerous to advancing innovation.
Now this isn’t a hot take: Elliott believes in efficiency, but not as a lone strategy. He talks about controlled chaos, a systematic approach to experimentation and uncovering ideas to challenge things we think we know.
So what do companies do? Elliott talks new funding mechanisms, finding the best home for innovations to grow and being contrarian to win over the long-term.
The Illusion of Innovation comes out tomorrow, April 16. Learn more here.
297 episodes
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Manage episode 412612160 series 2403660
Content provided by AgriNovus Indiana. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AgriNovus Indiana or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We are living in a time of innovation crisis where most innovation isn’t driven by large corporations despite them being managed better than ever before, says High Alpha Innovation CEO Elliott Parker. One day ahead of his new book release, The Illusion of Innovation, he joins us to get into how corporations equipped for efficiency losing their resilience and why it’s dangerous to advancing innovation.
Now this isn’t a hot take: Elliott believes in efficiency, but not as a lone strategy. He talks about controlled chaos, a systematic approach to experimentation and uncovering ideas to challenge things we think we know.
So what do companies do? Elliott talks new funding mechanisms, finding the best home for innovations to grow and being contrarian to win over the long-term.
The Illusion of Innovation comes out tomorrow, April 16. Learn more here.
297 episodes
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Similar to Agbioscience
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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continue reading
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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