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Eric Holtzclaw - Making Sense of the Modern-Day Marketing Maze
Manage episode 390709978 series 2793912
Content provided by Agiledrop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Agiledrop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Eric Holtzclaw is the founding partner and chief strategist of the full-service B2B marketing firm Liger.
In this episode, we explore the modern-day marketing maze and how to best navigate it. We focus particularly on content marketing; on the core values, mission and vision of a brand; and on the abundance of MarTech available, as well as the changes in job roles and in the skills required for these new roles.
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142 episodes
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Manage episode 390709978 series 2793912
Content provided by Agiledrop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Agiledrop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Eric Holtzclaw is the founding partner and chief strategist of the full-service B2B marketing firm Liger.
In this episode, we explore the modern-day marketing maze and how to best navigate it. We focus particularly on content marketing; on the core values, mission and vision of a brand; and on the abundance of MarTech available, as well as the changes in job roles and in the skills required for these new roles.
Links & mentions:
142 episodes
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Similar to Agile Digital Transformation
BBC Radio 5 live’s award winning gaming podcast, discussing the world of video games and games culture.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
A podcast featuring panelists of engineers from Netflix, Twitch, & Atlassian talking over drinks about all things software engineering.
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continue reading
Discover a whole new take on Artificial Intelligence with Squirro's educational podcast! Join host Lauren Hawker Zafer, a top voice in Artificial Intelligence on LinkedIn, for insightful chats that unravel the fascinating world of tech innovation, use case exploration and AI knowledge. Dive into candid discussions with accomplished industry experts and established academics. With each episode, you'll expand your grasp of cutting-edge technologies and their incredible impact on society, and y ...
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continue reading
Android Backstage, a podcast by and for Android developers. Hosted by developers from the Android engineering team, this show covers topics of interest to Android programmers, with in-depth discussions and interviews with engineers on the Android team at Google. Subscribe to Android Developers YouTube → https://goo.gle/AndroidDevs
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This is the audio podcast version of Troy Hunt's weekly update video published here: https://www.troyhunt.com/tag/weekly-update/
…
continue reading
Three nerds discussing tech, Apple, programming, and loosely related matters.
…
continue reading
Download This Show is your weekly guide to the world of media, culture, and technology. From social media to gadgets, streaming services to privacy issues. Each week Marc Fennell and a team of people far smarter than him (his words, not ours) take a fun deep dive into how technology is reshaping our lives.
…
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Monday through Friday, Marketplace demystifies the digital economy in less than 10 minutes. We look past the hype and ask tough questions about an industry that’s constantly changing.
…
continue reading
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Go offline with the Player FM app!
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