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Steve Clark - Conversion Rate Optimization (CRO) in a post-Covid world
Manage episode 290558273 series 2793912
Content provided by Agiledrop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Agiledrop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Steve Clark is the Head of Digital Growth at Tangent, a Digital Product & Design Agency from London, UK which helps renowned British and international brands realize their digital transformation needs.
This episode focuses on Conversion Rate Optimization (CRO) and how the field is being impacted by the rise of digitalization and e-commerce usage due to Covid. We discuss how customer experience must adapt in order to accommodate huge amounts of new users and new buying trends of customers, as well as how and why direct-to-consumer brands can differentiate themselves and take advantage of these newly emerging trends.
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132 episodes
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Manage episode 290558273 series 2793912
Content provided by Agiledrop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Agiledrop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Steve Clark is the Head of Digital Growth at Tangent, a Digital Product & Design Agency from London, UK which helps renowned British and international brands realize their digital transformation needs.
This episode focuses on Conversion Rate Optimization (CRO) and how the field is being impacted by the rise of digitalization and e-commerce usage due to Covid. We discuss how customer experience must adapt in order to accommodate huge amounts of new users and new buying trends of customers, as well as how and why direct-to-consumer brands can differentiate themselves and take advantage of these newly emerging trends.
Links & mentions:
132 episodes
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Similar to Agile Digital Transformation
The award-winning WIRED UK Podcast with James Temperton and the rest of the team. Listen every week for the an informed and entertaining rundown of latest technology, science, business and culture news. New episodes every Friday.
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continue reading
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continue reading
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