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Podcast #36--JUVENTUD + MIGRACION + ADAPTACTION = MUSIC, LANGUAGE AND MUCHO LOVE

 
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Manage episode 152051150 series 1047381
Content provided by Association of Hispanic Advertising Agencies AHAA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Association of Hispanic Advertising Agencies AHAA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How is the ever changing and growing multicultural market in the US, continue to influence their in order to impact the current US Hispanic market. Each panelist presented what factors have most impacted their brand, how they’ve modified their strategy and how a common trend (i.e. Spanglish) has helped them unite forces in order to reach a new generation of audiences. Are you leading the “consumidor”? Or is the market “siguiendote a ti”?

Panelists:
  • Gabriela Martinez, VP of Marketing (Latin America) & GM (USA)
  • Sie7e, Warner Music, Grammy winning artist
  • Robert Isaac, Director of Music Programming, Mun2
  • Javier Romero, #1 Hispanic DJ in Miami at Amor 107.5
  continue reading

13 episodes

Artwork
iconShare
 
Manage episode 152051150 series 1047381
Content provided by Association of Hispanic Advertising Agencies AHAA. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Association of Hispanic Advertising Agencies AHAA or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How is the ever changing and growing multicultural market in the US, continue to influence their in order to impact the current US Hispanic market. Each panelist presented what factors have most impacted their brand, how they’ve modified their strategy and how a common trend (i.e. Spanglish) has helped them unite forces in order to reach a new generation of audiences. Are you leading the “consumidor”? Or is the market “siguiendote a ti”?

Panelists:
  • Gabriela Martinez, VP of Marketing (Latin America) & GM (USA)
  • Sie7e, Warner Music, Grammy winning artist
  • Robert Isaac, Director of Music Programming, Mun2
  • Javier Romero, #1 Hispanic DJ in Miami at Amor 107.5
  continue reading

13 episodes

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