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MCN 1.0: The Land Grab (2009 - 2012)
Manage episode 159107119 series 1091724
Content provided by James Creech. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Creech or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This month, we'll be uploading a new episode every day! We want to hear from you, so please send your questions and feedback to allthingsvideopodcast@gmail.com. You can also like and comment on our Facebook page: https://www.facebook.com/allthingsvideo Follow All Things Video on LinkedIn for the latest episodes and updates! http://bit.ly/allthingsvideolinkedin This is the second episode in a four-part history of MCNs. We discuss the early MCN land grab to sign top talent and reach massive scale, driven by players like Machinima, Maker Studios, Fullscreen, AwesomenessTV, and StyleHaul. During this early period, MCNs monetized primarily through YouTube ad revenue, brand deals, and some original productions. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates...
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185 episodes
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Manage episode 159107119 series 1091724
Content provided by James Creech. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Creech or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This month, we'll be uploading a new episode every day! We want to hear from you, so please send your questions and feedback to allthingsvideopodcast@gmail.com. You can also like and comment on our Facebook page: https://www.facebook.com/allthingsvideo Follow All Things Video on LinkedIn for the latest episodes and updates! http://bit.ly/allthingsvideolinkedin This is the second episode in a four-part history of MCNs. We discuss the early MCN land grab to sign top talent and reach massive scale, driven by players like Machinima, Maker Studios, Fullscreen, AwesomenessTV, and StyleHaul. During this early period, MCNs monetized primarily through YouTube ad revenue, brand deals, and some original productions. Host: James Creech ABOUT THE SHOW All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates...
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Similar to All Things Video
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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