Making Employee Experience a Strategic Priority with Cheryl Foster - Amplify S3E1

Amplify

We are thrilled to announce the 3rd season of the Amplify podcast - powered by AAM! This season is all about accounting industry trends and how firms can maximize their growth as they plan for the future.

In this episode, host Angie Grissom, Owner and Chief Relationship Officer of The Rainmaker Companies sits down with Cheryl Foster, Chief Growth Officer for HCVT, to discuss why employee experience must be a strategic priority for accounting firms and how to get there.

Cheryl’s a key advisor to the partnership and other key team members at HCVT and she and her team are an integral part of helping the firm realize its vision and achieve its strategic goals. This is a fascinating inside look from an industry leader in employee experience. Don’t miss this episode!

About Our Guest:

Cheryl is the Chief Growth Officer for HCVT where she leads the development and implementation of the firm’s Growth strategy. A key advisor to the partnership and other key team members, Cheryl and her team are an integral part of helping the firm realize its vision and achieve its strategic goals.

Prior to joining HCVT, Cheryl was Director, Demand Generation—Industry for Armanino where she led a team of marketers focused on developing and implementing demand generation marketing strategies for the firm’s strategic industries.

Cheryl began her professional services marketing career at Brown Smith Wallace a former Midwest-based, top 100 firm. As Director of Practice Growth, she led the firm’s growth marketing strategy and business development support function to drive revenue growth and enhance the reputation of the firm.

Cheryl also held marketing roles at Build-A-Bear Workshop, start-up toy retailer RIDEMAKERZ, and GroupM Search, formerly the search marketing specialist division of GroupM—a WPP company.

Cheryl holds Bachelor’s and Master of Arts degrees from the School of Journalism at the University of Missouri—Columbia.

Connect with Cheryl - linkedin.com/in/fostercheryl

About Your Host:

Angie Grissom is Owner and Chief Relationship Officer of The Rainmaker Companies. Angie leads the firm in building major strategic alliances and national networks to advance professional services. Her role involves high-level strategy, thought leadership, consulting, and program and curriculum development. She transforms clients’ lives through innovation, goal setting, coaching, training, and accountability development.

Angie is a frequent speaker, writer, and contributor to the profession and is consistently recognized as one of the most influential people in the accounting industry.

Connect with Angie - linkedin.com/in/angiegrissom