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#04 Content Marketing | Mark Leighton
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In this episode Alan Arguile speaks to Mark Leighton, Aprio's content-marketing specialist. Mark has decades of experience in publishing and using high-quality content to build brands and deliver effective campaigns. Here he speaks to Alan about the history and function of content marketing, and about a recent addition to the stable of communications platforms: the digital magazine. Connect with Mark Leighton on LinkedIn · website · Facebook · Twitter · LinkedIn
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