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How To Write Great Architectural Job Ads with Aylin Round | 027
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This episode features Aylin Round, founder of Arch Jobs. Aylin and Jon discuss the essential aspects of writing effective job ads to attract the best candidates for architecture practices. The conversation covers the differences between a job ad and a job description, the importance of clearly stating the role, benefits, and salary, and tips on advertising job vacancies effectively. Aylin emphasises the value of transparency, offering potential hires clear insights into job expectations and company culture. Additionally, they explore various platforms for job advertising, including specialised architectural job boards and the significance of a well-structured job ad. Aylin also shares personal insights and recommendations for practices to improve their hiring process.
Today's Guest...
Aylin Round is the founder and owner of ArchJobs, a dedicated online platform for advertising and applying to architectural roles across the UK. With extensive experience in the architectural sector, she has developed a profound understanding of the unique challenges faced by job seekers and businesses in this industry. She also offers personalised career coaching sessions to assist job seekers with their CVs, and portfolios. And provide guidance on structuring an effective job search strategy.
Episode Highlights...
00:00 Introduction: The Art of Crafting a Killer Job Ad
01:04 Meet the Expert: Aylin Round on Architectural Hiring
02:26 The Essence of a Great Job Ad vs. Job Description
03:22 Maximising Your Job Ad's Potential: Tips and Strategies
05:40 Where to Advertise Your Architectural Vacancy
12:31 The Do's and Don'ts of Job Ad Content
21:02 Crafting the Perfect Job Ad: A Step-by-Step Guide
23:44 Common Mistakes to Avoid in Job Ads
25:55 Final Thoughts and Expert Advice
28:59 Connecting with Aylin Round and Closing Remarks
Key Takeaways...
👉 The difference between a job ad and a job description: A job ad is about selling the opportunity and the benefits to potential candidates, whereas a job description is more detailed and focuses on job requirements and responsibilities.
👉 Importance of writing a compelling job ad: A well-crafted job ad can attract the right candidates, especially important for small practices that may not have the budget for recruitment agencies.
👉 Where to advertise: Utilise your own website, social media, architectural job boards, and your professional network to advertise vacancies. Consider the target audience when choosing where to post your job ad.
👉 Content details crucial to job seekers: Include job title, location, company information, responsibilities, software abilities, salary (avoid saying 'competitive'), benefits (like hybrid or flexible working), and clear application instructions.
👉 Common mistakes to avoid: Do not underestimate the effort it takes to apply for a job. Simplify the application process, be transparent about salaries, and avoid asking for salary expectations during the application stage.
👉 Effective job ad structure: Start with practice name, job title, and location. Provide a concise company overview, role details, requirements (limit bullet points), salary/benefits info, and application instructions.
👉 Encourage diversity and give applicants a chance to learn: Limit the requirements to what's essential and be open to training candidates, fostering a culture of learning and growth within the practice.
Links Mentioned In The Episode...
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https://architecturebusinessclub.com/blueprint
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https://architecturebusinessclub.com/waitlist
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In The Next Episode...
Next time Jon is joined by Architect Chris Simmons to discuss the benefits of mentoring.
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