Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Paul Becker of Art Money
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Manage episode 165281277 series 1021302
Content provided by Artelligence Podcast and Marion Maneker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Artelligence Podcast and Marion Maneker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Paul Becker, founder and CEO of Art Money, talks about how Art Money enables art buyers to pay for a work of art from a gallery over 10 months while the gallery owner gets paid in 10 days (helping the gallerist pay the artist sooner too.) This art buying model solves a stalemate between buyers—who want to purchase art but feel it is more responsible to pay for the works over time—and sellers who do not want to play the role of a bank. Becker explains that 90% of his customers can afford to pay for their art upfront but it is a powerful psychological enabler for them to be able to pay over time. More important, Becker explains, Art Money takes a widespread practice among art market veterans—paying for a work of art over time—and makes it available to new buyers who may not know that some galleries will over such terms to buyers. "We allow people," Becker says, "to say 'Yes!'"
…
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172 episodes
M4A•Episode home
Manage episode 165281277 series 1021302
Content provided by Artelligence Podcast and Marion Maneker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Artelligence Podcast and Marion Maneker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Paul Becker, founder and CEO of Art Money, talks about how Art Money enables art buyers to pay for a work of art from a gallery over 10 months while the gallery owner gets paid in 10 days (helping the gallerist pay the artist sooner too.) This art buying model solves a stalemate between buyers—who want to purchase art but feel it is more responsible to pay for the works over time—and sellers who do not want to play the role of a bank. Becker explains that 90% of his customers can afford to pay for their art upfront but it is a powerful psychological enabler for them to be able to pay over time. More important, Becker explains, Art Money takes a widespread practice among art market veterans—paying for a work of art over time—and makes it available to new buyers who may not know that some galleries will over such terms to buyers. "We allow people," Becker says, "to say 'Yes!'"
…
continue reading
172 episodes
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