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Growing Your Podcast Audience: Time, Tools, and Techniques
Manage episode 416454568 series 1359194
Send us feedback/questions via Text
This show is brought to you by the School of Podcasting
Today we talk about realistic growth of a podcast audience. I've always said the formula is
Value in Episode X Smart Promotion = Downloads
A recent episode of the Grow Your Show podcast mentioned we might want to mention audience size (social, email list, etc).
Spending money on ads is a strategy, but it relies on many different aspects to have success so you may not strike gold on your first try
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
Support the Show on Patreon
Be an Awesome Supporter!
Featured Supporter: Live Well and Flourish
Check out Craig Van Slyke at https://www.livewellandflourish.com or his new show for educators https://www.aigoestocollege.com
Follow the Show
Follow the show on the following apps and never miss an episode
This week's Featured Supporter is Ed Sullivan from Sonic Cupcake Audio Editing
You should be like Ed and Support The Show
Chapters
1. Growing Your Podcast Audience: Time, Tools, and Techniques (00:00:00)
2. Opening (00:00:11)
3. Star Wars Day (00:00:48)
4. 4 Dead In Ohio Day (00:01:07)
5. I'm With You - I Think (00:01:36)
6. Sponsor: PodcastBranding.co (00:02:09)
7. Mugshot: BasedOnaTrueStoryPodcast.com (00:03:33)
8. Protest Gear (00:04:03)
9. Remo on App Sumo (00:04:42)
10. Return of Podcasting in Six Weeks? (00:06:14)
11. Separate Page For My Podcast? (00:10:03)
12. Sub-Domains (00:12:18)
13. Too Many Streams? (00:15:29)
14. How Long to See Audience Growth (00:17:53)
15. New Chapter (00:17:53)
16. Case Study of Ads (00:22:45)
17. Slower but Deeper Growth (00:25:42)
18. Studying Mr. Beast (00:26:19)
19. Titles That Lie (00:28:38)
20. Measure Your Audience (00:29:51)
21. Buzzsprout Ads Update (00:38:01)
22. The Pieces of an Ad Campaign (00:39:00)
23. Testing Your Ads (00:41:43)
24. Ad Infinitum Rant (00:45:31)
25. Mouse Flow (00:47:48)
26. Switchy Link Tracker (00:48:10)
27. Swapping Promos (00:49:35)
28. Sometimes it Doesn't Work (00:50:58)
29. Podcasting Is Hard (00:51:33)
30. Practice, Practice, Practice (00:53:17)
31. Mr. Beast Is Giving Back (00:56:12)
32. Where Do I NEED to go First (00:57:20)
33. It's Not Just ONE Thing (01:00:07)
34. Awesome Supporters (01:02:02)
35. Supporter of the Week (01:04:25)
36. Free Built in Websites (01:06:13)
37. Master Your Craft (01:11:01)
38. Lean Into Being Human (01:13:17)
39. Op3 Stats (01:17:51)
40. Saturday Morning Wrestling (01:19:31)
41. Is Podcasting 2.0 Hype? (01:20:13)
42. Value For Value Stats (01:23:53)
43. PodPing (01:25:45)
44. Wrap It up (01:27:48)
473 episodes
Manage episode 416454568 series 1359194
Send us feedback/questions via Text
This show is brought to you by the School of Podcasting
Today we talk about realistic growth of a podcast audience. I've always said the formula is
Value in Episode X Smart Promotion = Downloads
A recent episode of the Grow Your Show podcast mentioned we might want to mention audience size (social, email list, etc).
Spending money on ads is a strategy, but it relies on many different aspects to have success so you may not strike gold on your first try
Sponsor: PodcastBranding.co
If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co
Mugshot: Based on a True Story Podcast
Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com
JOIN THE SCHOOL OF PODCASTING
Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee
Go to https://www.schoolofpodcasting.com/coach
Support the Show on Patreon
Be an Awesome Supporter!
Featured Supporter: Live Well and Flourish
Check out Craig Van Slyke at https://www.livewellandflourish.com or his new show for educators https://www.aigoestocollege.com
Follow the Show
Follow the show on the following apps and never miss an episode
This week's Featured Supporter is Ed Sullivan from Sonic Cupcake Audio Editing
You should be like Ed and Support The Show
Chapters
1. Growing Your Podcast Audience: Time, Tools, and Techniques (00:00:00)
2. Opening (00:00:11)
3. Star Wars Day (00:00:48)
4. 4 Dead In Ohio Day (00:01:07)
5. I'm With You - I Think (00:01:36)
6. Sponsor: PodcastBranding.co (00:02:09)
7. Mugshot: BasedOnaTrueStoryPodcast.com (00:03:33)
8. Protest Gear (00:04:03)
9. Remo on App Sumo (00:04:42)
10. Return of Podcasting in Six Weeks? (00:06:14)
11. Separate Page For My Podcast? (00:10:03)
12. Sub-Domains (00:12:18)
13. Too Many Streams? (00:15:29)
14. How Long to See Audience Growth (00:17:53)
15. New Chapter (00:17:53)
16. Case Study of Ads (00:22:45)
17. Slower but Deeper Growth (00:25:42)
18. Studying Mr. Beast (00:26:19)
19. Titles That Lie (00:28:38)
20. Measure Your Audience (00:29:51)
21. Buzzsprout Ads Update (00:38:01)
22. The Pieces of an Ad Campaign (00:39:00)
23. Testing Your Ads (00:41:43)
24. Ad Infinitum Rant (00:45:31)
25. Mouse Flow (00:47:48)
26. Switchy Link Tracker (00:48:10)
27. Swapping Promos (00:49:35)
28. Sometimes it Doesn't Work (00:50:58)
29. Podcasting Is Hard (00:51:33)
30. Practice, Practice, Practice (00:53:17)
31. Mr. Beast Is Giving Back (00:56:12)
32. Where Do I NEED to go First (00:57:20)
33. It's Not Just ONE Thing (01:00:07)
34. Awesome Supporters (01:02:02)
35. Supporter of the Week (01:04:25)
36. Free Built in Websites (01:06:13)
37. Master Your Craft (01:11:01)
38. Lean Into Being Human (01:13:17)
39. Op3 Stats (01:17:51)
40. Saturday Morning Wrestling (01:19:31)
41. Is Podcasting 2.0 Hype? (01:20:13)
42. Value For Value Stats (01:23:53)
43. PodPing (01:25:45)
44. Wrap It up (01:27:48)
473 episodes
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