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#50: Sports Sponsorship & Marketing w/ Abimbola Ilo

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Manage episode 402235735 series 2074368
Content provided by Africa Sports Unified. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Africa Sports Unified or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episodes provides is an insightful episode with Abimbola Ilo, the Founder & Chairman of the leading sports marketing and management company headquartered in Lagos.

The conversation covered the sponsorship landscape in Africa, how CAF have done an amazing job with AFCON and what can be done to improve the standards of sports in Nigeria.

This is a really insightful conversation and one that you can't miss.

Timestamp:

  • Introduction - 01:34
  • How did the market receive Integral - 07:39
  • Building Event Attendance - 10:23
  • Perception of Sponsorships - 14:04
  • Sponsorship - 19:43
  • Stakeholder Engagement - 21:58
  • Challenges to the growth of Sports in Nigeria - 26:04
  • Potential Growth Areas? - 32:39
  • Quick Fire Questions - 34:50

Download the Report: ⁠ASU AFCON 2023 Overview⁠

Stay in the know:

  continue reading

55 episodes

Artwork
iconShare
 
Manage episode 402235735 series 2074368
Content provided by Africa Sports Unified. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Africa Sports Unified or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episodes provides is an insightful episode with Abimbola Ilo, the Founder & Chairman of the leading sports marketing and management company headquartered in Lagos.

The conversation covered the sponsorship landscape in Africa, how CAF have done an amazing job with AFCON and what can be done to improve the standards of sports in Nigeria.

This is a really insightful conversation and one that you can't miss.

Timestamp:

  • Introduction - 01:34
  • How did the market receive Integral - 07:39
  • Building Event Attendance - 10:23
  • Perception of Sponsorships - 14:04
  • Sponsorship - 19:43
  • Stakeholder Engagement - 21:58
  • Challenges to the growth of Sports in Nigeria - 26:04
  • Potential Growth Areas? - 32:39
  • Quick Fire Questions - 34:50

Download the Report: ⁠ASU AFCON 2023 Overview⁠

Stay in the know:

  continue reading

55 episodes

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