The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by David Erickson and Beyond Social Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Erickson and Beyond Social Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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🎙️ Crypto In Marketing & Commerce With Shelly Palmer [Interview]
Manage episode 304290094 series 1185057
Content provided by David Erickson and Beyond Social Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Erickson and Beyond Social Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
During episode 362, host B.L. Ochman interviews Shelly Palmer, expert on cryptocurrency and the role it will play in marketing and commerce.
Among the topics we cover in this interview: - Defining basic cryptocurrency terms - What is DeFi? - What’s a smart contract? - What is de-centralized banking? - How does blockchain work? - Is the IRS watching crypto? - Crypto taxes - What are stable coins? - What are NFTs? - How NFTs can be used - NFTS: financial freedom for artists - Crypto democratizes the art biz - Crypto & Web 3.0 - How brands can use crypto - Brands have NFT FOMO - El Salvador using crypto as currency - Bitcoin is volatile - What’s a hodler? - Understanding Tokenomics - War over decentralized finance is coming - Impact of decentralizing finance - Role of the metaverse - Metaverse is a shiny new object
- Video, Show Notes & Links:
- https://beyondsocialmediashow.com/362
- Connect with the show on social media
- Subscribe to the weekly eNewsletter
172 episodes
🎙️ Crypto In Marketing & Commerce With Shelly Palmer [Interview]
Beyond Social Media: The Marketing, Advertising & Public Relations Podcast
Share
Manage episode 304290094 series 1185057
Content provided by David Erickson and Beyond Social Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Erickson and Beyond Social Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
During episode 362, host B.L. Ochman interviews Shelly Palmer, expert on cryptocurrency and the role it will play in marketing and commerce.
Among the topics we cover in this interview: - Defining basic cryptocurrency terms - What is DeFi? - What’s a smart contract? - What is de-centralized banking? - How does blockchain work? - Is the IRS watching crypto? - Crypto taxes - What are stable coins? - What are NFTs? - How NFTs can be used - NFTS: financial freedom for artists - Crypto democratizes the art biz - Crypto & Web 3.0 - How brands can use crypto - Brands have NFT FOMO - El Salvador using crypto as currency - Bitcoin is volatile - What’s a hodler? - Understanding Tokenomics - War over decentralized finance is coming - Impact of decentralizing finance - Role of the metaverse - Metaverse is a shiny new object
- Video, Show Notes & Links:
- https://beyondsocialmediashow.com/362
- Connect with the show on social media
- Subscribe to the weekly eNewsletter
172 episodes
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Similar to Beyond Social Media: The Marketing, Advertising & Public Relations Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
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Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy! Find Gary’s books Day Trading Attention, Crushing It, #AskGaryVee, Twelve and a Half, Thank You Economy, and Crush it streaming now on Spotify.
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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