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Jack Benzaquen from Duradry: Building a CPG Personal Care Brand, Solving Sweaty Underarm Woes, Driving Authentic 5-Star Reviews, and More
Manage episode 360966265 series 3459864
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In this episode of Beyond the Inbox, Jack Benzaquen, the founder and CEO of Duradry, joins the show to discuss his experience building a brand that appeals to a sensitive customer base. He shares insights into how he's been able to leverage user-generated content and customer feedback to drive his brand's growth. From email automation to site navigation and beyond, Jack shares his strategies for optimizing the customer experience and driving conversions. Tune in to learn how Duradry has become a standout brand in the antiperspirant market.
For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
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