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Growing a Counselling Firm with Tiffany Petite
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Welcome to another episode of Beyond Wealth: Success Unscripted with Matt Calnan. Today, we are joined by Tiffany Petite, CEO and co-founder of Virtuous Circle Counselling. Tiffany shares her journey in leading and expanding a successful counseling practice that began during the Covid pandemic. She discusses the specialized services her firm offers, their mission to provide accessible mental health support, and the importance of matching clients with the right therapists.
Learn about the unique challenges and triumphs of scaling a counseling firm across multiple locations, the impact of the pandemic on mental health services, and the innovative approaches Tiffany and her team have implemented to meet the growing demand. Whether you're interested in the mental health industry or looking for inspiration in business growth, this episode offers valuable insights and advice.
Key Points:
- Founding Virtuous Circle Counselling in 2020 at the start of the Covid pandemic
- The firm's mission to enhance clients' lives through specialized, evidence-based practices
- Challenges and strategies in scaling the practice across Calgary, Edmonton, and Kelowna
- The importance of timely and accessible mental health support
- The role of corporations in supporting employees' mental health
- Future expansion plans and the integration of technology in mental health services
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