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Will Social Media Really Influence How We Vote In GE14?
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The use of social media in politics has brought dramatic change to the way election campaigns are run and how Malaysians - if not, the world - interact with elected officials, candidates and parties. Not only do tools and platforms like Facebook, Twitter and YouTube provide alternative ways to spread content; they also allow political parties and candidates to listen, segment, connect and engage with potential voters. In this GE14 special, we take a look at how social media is being used in this election, and if these platforms truly have the potential to influence how we vote on polling day.
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