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EP.40: How Blockchain is Bringing Advertising Attribution to Mobile Apps - Charles Manning

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Manage episode 224139946 series 2460236
Content provided by John Drebinger and Disruptor Daily. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Drebinger and Disruptor Daily or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The advertising industry is plagued by fraud and harmful data practices. Fortunately, blockchain entrepreneurs are quickly working on solutions that will help reduce some of these abuses. Charles Manning is the CEO of Kochava & XCHNG. In this episode, Charles talks about the intersection of blockchain and advertising and how the technology can be used to prevent problematic practices in the industry.

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78 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on March 23, 2020 21:07 (4+ y ago). Last successful fetch was on December 18, 2019 15:31 (5y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 224139946 series 2460236
Content provided by John Drebinger and Disruptor Daily. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Drebinger and Disruptor Daily or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The advertising industry is plagued by fraud and harmful data practices. Fortunately, blockchain entrepreneurs are quickly working on solutions that will help reduce some of these abuses. Charles Manning is the CEO of Kochava & XCHNG. In this episode, Charles talks about the intersection of blockchain and advertising and how the technology can be used to prevent problematic practices in the industry.

  continue reading

78 episodes

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