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Ep 275 | Behind The Scenes of My Black Friday Sale (Results & Strategy)
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In this episode, I share the behind-the-scenes details of my successful Black Friday sale for my local photography clients. I'll discuss the offer I created, how I marketed it, and the results I achieved.
Additionally, I'll provide valuable lessons learned and takeaways for photographers planning their own Black Friday offers.
HIGHLIGHTS:
- Black Friday may not be the best time to promote sessions due to the overwhelming competition.
- Consider waiting until closer to Cyber Monday or doing a December flash sale instead.
- Consistent marketing and nurturing client relationships are crucial for successful sales.
- Prioritize understanding your goals and crafting an offer that aligns with them.
- People often wait until the last minute to take advantage of sales, so follow up and remind them.
LINKS:
Ep 255 | Overcome the Lack of Leads in Your Business With These Strategies
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