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BB2 E55: How to Brand
Archived series ("Inactive feed" status)
When?
This feed was archived on February 04, 2021 02:10 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 221175052 series 1532153
Content provided by Stacy Barnes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacy Barnes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Overview
This episode talks all about how to brand.
In this Episode
“Brand” is both a noun and a verb.
The noun “brand” is simply how a company or individual is perceived. In other words, its reputation.
“To brand”, however, is influencing perception or how you are perceived.
This episode talks all about how to brand.
This is a HUGE topic and we won’t be able to cover everything about how to brand, but we’ll cover the basics.
Position
Define what you stand for
Define who you help
Define what makes you unique
Core Message
If you had a Ted Talk, what would it be about?
Create a one-liner (Simon Sinek: Start With Why; Chris Ducker: Building the Business of You; Pat Flynn: Smart Passive Income – Work hard now so you can reap the benefits later; Marie: The world needs that special gift that only you have)
Visuals
Visuals only work when you’re clear on the first two
Choose the fonts, colors, graphics style, and photography style you want to represent you visually
BE CONSISTENT – doesn’t matter what you choose; it matters that you’re consistent
Personality
Do more of what makes you uniquely you.
Funny? Smart? Quirky? Show more of that in your content
Angie Lee
Listen Now
Resources
58 episodes
Share
Archived series ("Inactive feed" status)
When?
This feed was archived on February 04, 2021 02:10 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 221175052 series 1532153
Content provided by Stacy Barnes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stacy Barnes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Overview
This episode talks all about how to brand.
In this Episode
“Brand” is both a noun and a verb.
The noun “brand” is simply how a company or individual is perceived. In other words, its reputation.
“To brand”, however, is influencing perception or how you are perceived.
This episode talks all about how to brand.
This is a HUGE topic and we won’t be able to cover everything about how to brand, but we’ll cover the basics.
Position
Define what you stand for
Define who you help
Define what makes you unique
Core Message
If you had a Ted Talk, what would it be about?
Create a one-liner (Simon Sinek: Start With Why; Chris Ducker: Building the Business of You; Pat Flynn: Smart Passive Income – Work hard now so you can reap the benefits later; Marie: The world needs that special gift that only you have)
Visuals
Visuals only work when you’re clear on the first two
Choose the fonts, colors, graphics style, and photography style you want to represent you visually
BE CONSISTENT – doesn’t matter what you choose; it matters that you’re consistent
Personality
Do more of what makes you uniquely you.
Funny? Smart? Quirky? Show more of that in your content
Angie Lee
Listen Now
Resources
58 episodes
All episodes
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Similar to Brand and Blossom
We are the podcast network for SUCCESS Magazine. Our lineup of shows aims to feed those hungry to learn about maximizing their skills and their impact. Through a variety of different angles and lenses, we explore the tricks, lessons and experiences that will allow our audience to have the kind of continuous learning we all know is required to achieve great things.
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
The Michael Caz Podcast brings you the latest in health, business, relationship, and adventure.
…
continue reading
The #1 podcast for agents. We talk with Real Estate Agents who sell more than 50 Million dollars a year in volume and find out how they do it. We uncover their stories, secrets and tips & tricks. We bring on top producers, coaches and authors and do a deep dive
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Marketing Smarts is a weekly podcast featuring in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast will deliver actionable insights and real advice to help you market smarter.
…
continue reading
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Go offline with the Player FM app!
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