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18. Amanda Fox: How AI is Revolutionizing Copywriting, Not Replacing It
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Amanda is a professional copywriter and ex-corporate marketer who wants brands to harness tech like AI in smart ways to create better content for their customers. Her marketing background spans hotels, casinos, beauty, apps and lifestyle brands and her passion is crafting persuasive sales copy.
On today's episode, we cover:
- Amanda's favorite brew (1:15)
- How to safely use AI for content marketing (2:20)
- Using ChatGPT as a content partner (5:31)
- Global limitations on AI content generation (10:27)
- Amanda's curated AI toolkit (16:10)
- Amanda's hot take on AI in marketing (21:30)
- Final thoughts and takeaways (28:20)
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