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Pat Weaver On Why Monitor—Thoughts On Radio Losing Money

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Manage episode 293855167 series 1286771
Content provided by The WallBreakers and James Scully. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The WallBreakers and James Scully or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On Friday April 1st, 1955, NBC's President Sylvester "Pat" Weaver held a closed circuit press conference for NBC affiliates to announce a new weekend programming format which would be called Monitor. Monitor would completely take over NBC's weekend schedule from 8AM Saturday morning until the end of Sunday night. In this clip, Weaver explains why he feels Monitor can work, and why radio's national network revenue had gotten into trouble. For more on the launch of Monitor, tune into Breaking Walls Episode 116: https://soundcloud.com/thewallbreakers/bw-ep116-the-launch-of-nbcs-monitor-1955?in=thewallbreakers/sets/breaking-walls-the-wall
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1380 episodes

Artwork
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Manage episode 293855167 series 1286771
Content provided by The WallBreakers and James Scully. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The WallBreakers and James Scully or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On Friday April 1st, 1955, NBC's President Sylvester "Pat" Weaver held a closed circuit press conference for NBC affiliates to announce a new weekend programming format which would be called Monitor. Monitor would completely take over NBC's weekend schedule from 8AM Saturday morning until the end of Sunday night. In this clip, Weaver explains why he feels Monitor can work, and why radio's national network revenue had gotten into trouble. For more on the launch of Monitor, tune into Breaking Walls Episode 116: https://soundcloud.com/thewallbreakers/bw-ep116-the-launch-of-nbcs-monitor-1955?in=thewallbreakers/sets/breaking-walls-the-wall
  continue reading

1380 episodes

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