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Pricing for growth and profitability - Drew Marconi
Manage episode 332428932 series 3294200
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Drew Marconi, founder of Intelligems, swings by to talk about pricing and how it impacts your bottom line. Your customers may be
- Most valuable growth levers to pull to drive sales without giving up too much profit.
- "Smart" pricing like the impact of free shipping, especially on smaller items.
- Ending things in 9 gives a significantly higher conversion rate (Regularly 10%).
- Discounts that increase the order value, buy more, save more.
- Guessing the price of Drew's favourite snacks
49 episodes
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