S2E28: In Conversation with Moira Martin

Bridging Gaps - The Business Podcast

I was really interested in speaking to Moira because, in her role as Director at Kelly's Storage Charity Events, they take a very different approach to supporting charities. Moira shares how they are able to give 100% of the revenue from an event to the named charity, the unexpected side benefit of increased company morale (it was already high but now is even better!) and some of the challenges she has encountered along the way.

To date, they have raised over half a million pounds!

In our conversation, we spoke about:

• The realisation that by taking a different approach, they could help charities to raise far more than if they just wrote a cheque
• Spending £6,000 to put on an event for a charity and raising £30,000 - all of which went to the charity
• Recognising her strengths and weaknesses (IT and social media!)
• Constantly innovating to provide excellence at their events from all angles - sustainability, the experience and more
• How different charities respond to the possibility of Kelly's Storage running a fundraising event for them - and what is needed to be successful
• The improved morale within an already motivated company - both by the fundraising and the addition of an office dog
• Walking, mindfulness and attempting golf

Show Links

Website: Charity.KellyStorage.co.uk

Facebook: Kelly’s Storage Charity Events / @KellysCharityEvents

Twitter: @Kellys_C_Events

Instagram: @kellyscharityevents

LinkedIn: https://www.linkedin.com/company/kellysstorage

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