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Episode 225: Cost-per-Lead vs Cost-per-Acquisition
Manage episode 355384391 series 1909637
Content provided by Builder Funnel Radio and Spencer Powell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Builder Funnel Radio and Spencer Powell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s episode is about CPL vs CPA. Well, what does that mean? We’re diving into the topic of cost-per-lead vs -cost-per-acquisition. This conversation was sparked by recent conversations with other remodeling companies and we wanted to share our thoughts with you. We’re going to ask some hard-hitting questions designed to get you thinking. What can you spend to get a customer and what are you even willing to spend? It’s all broken down with real-world examples inside the episode, so start listening now!
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Manage episode 355384391 series 1909637
Content provided by Builder Funnel Radio and Spencer Powell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Builder Funnel Radio and Spencer Powell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s episode is about CPL vs CPA. Well, what does that mean? We’re diving into the topic of cost-per-lead vs -cost-per-acquisition. This conversation was sparked by recent conversations with other remodeling companies and we wanted to share our thoughts with you. We’re going to ask some hard-hitting questions designed to get you thinking. What can you spend to get a customer and what are you even willing to spend? It’s all broken down with real-world examples inside the episode, so start listening now!
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continue reading
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Similar to Builder Funnel Radio
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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