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Escaping Commoditisation
Manage episode 276218431 series 2792454
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This week on BBB:
Matt and I talk about commoditisation and why, as brand builders, we should aim to escape it.
Show notes:
No Logo book—free on the internet archive
Where to find us:
Tony's website: https://letsmarque.it/
Matt's website: https://apt.uk/
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