Episode 9: Ugly Tears, Discovery Calls & Empathy in Sales

Business Bravery Podcast

Today, I’m being Brave and talking about some recent bad experiences I’ve had on Sales Calls, where I was so upset I had to end them early.

Don’t worry, this isn’t all about telling you Woe is me, people were mean and I cried.

This is about some lessons I’ve learned.

One, being the ability to actually speak up and end a sales call early instead of sitting through it out of a people pleasing mentality.

Two, is the ability to say, actually No, I appreciate your view but I am confident and certain in my current strategy and I’m going to stick to it. Especially, when it was suggested that I abandon the only thing I’m really enjoying in my business right now.

Finally, the issue of Empathy in Sales. I think it’s something that we all can forget. It’s definitely not spoken about as much as it could be. Instead we’re told to focus on connecting with struggles (even I teach this), but we all have to remember to do it with empathy because if you make your clients feel like they can’t do anything, then they definitely won’t want to work with you or take your courses.

For anyone who struggles with sales, this discussion about empathy might be a huge key.

Inspired to do something Brave? Share it with Tiffany and the community on Instagram @tiffanygstudios or use #businessbraverypodcast so we can cheer you on & inspire others to do the Next Brave thing in their coaching business.

Find out more https://www.tiffanygstudios.com/

---- About Tiffany G.----

I'm an Aussie Business & Launch Coach and Marketing Services Provider with 10+ years experience in Online Marketing. Over 100+ clients served worldwide. I help coaches and course creators be Brave, so they can break through a dry spell and sign their next clients. I’m also the creator of the Brave Launch Framework. During 2023, I’m on a quest to inspire 1000 coaches and course creators to do the NEXT Brave thing in their business.