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Creativity in Advertising with Martyn Miller

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Manage episode 277634632 series 2824339
Content provided by JMarketing Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JMarketing Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is creativity always beneficial in advertising, or can it be a hindrance? Multi-award winning Creative Director Martyn Miller joins us to discuss when creativity is relevant, and when to focus on more fundamental elements of advertising.

  continue reading

Chapters

1. Creativity in Advertising with Martyn Miller (00:00:00)

2. Can Creativity in Advertising Be Bad? (00:01:32)

3. Creativity Makes You Stand Out? (00:03:35)

4. Creativity Can Become a Distraction (00:04:16)

5. Does Creativity Always Yield Results? (00:06:24)

6. Be Creative, but Research! (00:07:35)

7. Focus Not on Creativity Alone (00:11:50)

41 episodes

Artwork
iconShare
 
Manage episode 277634632 series 2824339
Content provided by JMarketing Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JMarketing Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is creativity always beneficial in advertising, or can it be a hindrance? Multi-award winning Creative Director Martyn Miller joins us to discuss when creativity is relevant, and when to focus on more fundamental elements of advertising.

  continue reading

Chapters

1. Creativity in Advertising with Martyn Miller (00:00:00)

2. Can Creativity in Advertising Be Bad? (00:01:32)

3. Creativity Makes You Stand Out? (00:03:35)

4. Creativity Can Become a Distraction (00:04:16)

5. Does Creativity Always Yield Results? (00:06:24)

6. Be Creative, but Research! (00:07:35)

7. Focus Not on Creativity Alone (00:11:50)

41 episodes

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