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EP 335 | Give & Take with Mary Lou & Marc Fulson

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Manage episode 372829366 series 1408635
Content provided by Business of Design and Kimberley Seldon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Business of Design and Kimberley Seldon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Having a business partner sounds like heaven to most solo-preneurs. In this episode, we hear from a husband-and-wife team, who use give and take to create a seamless experience for their ideal clients. In this episode we learn: - increase your service and you increase your net worth - professional design is not for everyone, not every client is ideal - get a clear understanding of how your business makes money - taking the wrong client has consequences - communicate your value by using business language like ROI, LTV, CAC, TAM, SAM, EBITDA - part of any design job is to be empathic to your customers’ needs - be future focused, keep your eye on the horizon - never let clients dictate your process It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast
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388 episodes

Artwork
iconShare
 
Manage episode 372829366 series 1408635
Content provided by Business of Design and Kimberley Seldon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Business of Design and Kimberley Seldon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Having a business partner sounds like heaven to most solo-preneurs. In this episode, we hear from a husband-and-wife team, who use give and take to create a seamless experience for their ideal clients. In this episode we learn: - increase your service and you increase your net worth - professional design is not for everyone, not every client is ideal - get a clear understanding of how your business makes money - taking the wrong client has consequences - communicate your value by using business language like ROI, LTV, CAC, TAM, SAM, EBITDA - part of any design job is to be empathic to your customers’ needs - be future focused, keep your eye on the horizon - never let clients dictate your process It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast
  continue reading

388 episodes

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