The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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Motivation Matters | Kathy Sierra | BoS EU 2014
MP3•Episode home
Manage episode 161671757 series 1236742
Content provided by Business of Software. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Business of Software or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Kathy takes a deep dive into the psychology of motivation and look at simple but powerful tools to help us think about and create products, services, support, and marketing. But secrets to motivation are counter-intuitive. Typically we struggle to get and keep our users motivated by trying to ADD motivation, when the real solution is to find and fix what’s BLOCKING the motivation they already have (or easily could have). We can use these tools to help new, existing, and even potential users find and keep the kind of motivation that’s strong and sustainable. While this talk focuses on *user* motivation, the tools apply to helping our employees, kids, and ourselves as well.
…
continue reading
158 episodes
MP3•Episode home
Manage episode 161671757 series 1236742
Content provided by Business of Software. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Business of Software or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Kathy takes a deep dive into the psychology of motivation and look at simple but powerful tools to help us think about and create products, services, support, and marketing. But secrets to motivation are counter-intuitive. Typically we struggle to get and keep our users motivated by trying to ADD motivation, when the real solution is to find and fix what’s BLOCKING the motivation they already have (or easily could have). We can use these tools to help new, existing, and even potential users find and keep the kind of motivation that’s strong and sustainable. While this talk focuses on *user* motivation, the tools apply to helping our employees, kids, and ourselves as well.
…
continue reading
158 episodes
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