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Using Behavioural Insights to Tackle Public Health Challenges (Episode 36)
Manage episode 425968068 series 3582853
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Takuro Ishikawa, Senior Behavioural Scientist with the BC Behavioural Insights Group (BC BIG).
Takuro Ishikawa has made a career of applying BI to different challenges. We zero in on public health and discuss how behaviour is at the root of many health challenges, whether in prevention or treatment. Tak shares case studies, highlights, challenges, and ethical considerations for applying BI to public health, all with the larger goal of working to reduce health inequalities.
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