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Using BI to Encourage a Return to Reusable Lifestyles (Episode 51)
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Marika Smith, Sustainability Specialist with the City of Victoria.
Marika Smith completed UBC's Advanced Professional Certificate in Behavioural Insights to learn how she could be intentional in how she shapes behaviour toward sustainability. Marika weaves behavioural insights into her discussion of the barriers and opportunities around a reusable lifestyle. She also shares how local governments are uniquely poised to use BI given their many connections with their populations.
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