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CR 19 - Pt. 1 How to Find The Key Elements of Your Visual Brand
Manage episode 207492490 series 1951458
Content provided by Val Brown and On camera presentation coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Val Brown and On camera presentation coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Your visual brand identity (combined with your verbal identity and the value you deliver) evokes a certain feeling, memories and emotions when people experience your brand.
It’s the visual story you tell to communicate your overall message, values, and brand promise through the images, colors, fonts, filters, and videos you consistently use.
Being aware of how your visuals affect your brand is the starting point.
What do you want your visuals to say about you?
Learn how these 3 questions will give you the foundation to figure our your visual brand elements:
- Who is your target audience?
- What sets you apart from your competitors?
- How would a friend describe how you make them feel?
Learn more about how these questions will help you narrow in on your visual brand elements from fonts to photos and video to the filters, logos and colors you choose.
Reference:
Mike Kim's blog: http://mikekim.com/build-brand-identity
https://www.instagram.com/amyporterfield/
https://www.instagram.com/jasminestar/
Resource:
43 episodes
Share
Manage episode 207492490 series 1951458
Content provided by Val Brown and On camera presentation coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Val Brown and On camera presentation coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Your visual brand identity (combined with your verbal identity and the value you deliver) evokes a certain feeling, memories and emotions when people experience your brand.
It’s the visual story you tell to communicate your overall message, values, and brand promise through the images, colors, fonts, filters, and videos you consistently use.
Being aware of how your visuals affect your brand is the starting point.
What do you want your visuals to say about you?
Learn how these 3 questions will give you the foundation to figure our your visual brand elements:
- Who is your target audience?
- What sets you apart from your competitors?
- How would a friend describe how you make them feel?
Learn more about how these questions will help you narrow in on your visual brand elements from fonts to photos and video to the filters, logos and colors you choose.
Reference:
Mike Kim's blog: http://mikekim.com/build-brand-identity
https://www.instagram.com/amyporterfield/
https://www.instagram.com/jasminestar/
Resource:
43 episodes
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Similar to Camera Ready with Val Brown
The daily drama of money and work from the BBC.
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continue reading
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…
continue reading
Practical business lessons for the real world.
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
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…
continue reading
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…
continue reading
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continue reading
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continue reading
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