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How To Thrive After Sales Plummet 75% In The Pandemic, with Leo Carrillo III
Manage episode 302867594 series 2969582
LINKS:
Hair Craft Co website: https://haircraftco.com/
Hair Craft Co on Instagram: https://www.instagram.com/haircraftco/
CONVERSATION HIGHLIGHTS:
00:50 - How Leo founded Hair Craft Co out of college
07:48 - Why Leo deleted his product listing on Amazon, even with hundreds of reviews
09:49 - What the customer education process looks like for new customers
17:19 - How Leo and Hair Craft Co are building their brand on channels outside of Amazon
21:10 - How Leo leverages data gathered from a Quiz to improve their product
95 episodes
How To Thrive After Sales Plummet 75% In The Pandemic, with Leo Carrillo III
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Manage episode 302867594 series 2969582
LINKS:
Hair Craft Co website: https://haircraftco.com/
Hair Craft Co on Instagram: https://www.instagram.com/haircraftco/
CONVERSATION HIGHLIGHTS:
00:50 - How Leo founded Hair Craft Co out of college
07:48 - Why Leo deleted his product listing on Amazon, even with hundreds of reviews
09:49 - What the customer education process looks like for new customers
17:19 - How Leo and Hair Craft Co are building their brand on channels outside of Amazon
21:10 - How Leo leverages data gathered from a Quiz to improve their product
95 episodes
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