The Auctioneer with Cole Morrison

Cattleman U Podcast

The Auctioneer with Cole Morrison on: Apple Podcasts | Spotify | Stitcher | Google Podcasts

On today’s episode, auctioneer and AWFC appraiser Cole Morrison joins us to discuss what he’s learned about the markets and how he's been able to make a name for himself in two very competitive fields. Cole's unique background in ranching, auctioneering, and appraisals help address some lingering misconceptions and advises how to get your foot in the door if you’re just starting out. He also shares what he learned while at auction school and breaks down some rules of the trade. Be sure to listen all the way to the end to hear Cole’s auctioneer chant!

In this episode we cover:

• What’s happening between the crowd and the auctioneer during an auction
• The art of networking and being able to read people
• The value Cole sees in different real estate properties, what interest rates are doing, and where the market is headed
• Understanding what market value is

Resources & Links:

• Follow Cole on Instagram @colemorrison_ or on Facebook
• To learn more about Ag West Farm Credit you can go to agwestfc.com
• To find an auction or auctioneer, please visit montanaauctvoneer.org
• Go to auctionschools.com to learn more about the Western College of Auctioneering
• If you are interested in directly contacting Cole you can email him at [e-mail] or call 530-840-1741
• Become a member of The Collective today!
• Browse all the CU Merch in our Online Store
• Learn more about Our Online Seedstock Marketing Class
• Learn more about She's a Hand Ranch Camp

• Check out our website to learn more about Cattleman U
• Learn more about ProfitFinder
• The Cattleman U Planner
• KRose Company | Production Sale Marketing
• Connect with us on Facebook
• Connect with us on Instagram at @krosecompany, @cattlemanu, @rose.karoline

Are you looking for more Cattleman U Podcast episodes like this one? We have handpicked these relevant past episodes so that you can keep up on what is happening in our industry!

• Check out You Didn't Fail, You Learned Something with Brian Alexander
• Listen to Tapping Into All the Opportunities with Ryan Bedke

More about Cattleman U podcast:

Hey everyone, welcome to the Cattleman U Podcast! Join host, Karoline Rose-Bohannan, the founder and CEO of KRose Company and Cattleman U. Through our conversations here we share the latest ideas and techniques to help you start, improve and expand your farm or ranch. Join us as we visit with industry experts and cattle producers to get honest about the ins and outs of beef production. We'll dive into topics such as cattle handling, nutrition, cattle marketing, genetics, and so much more.

Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

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