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Do you have adblocking problems? Here is how a Swiss publisher deals with it

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Manage episode 198577346 series 2072872
Content provided by Dávid Tvrdoň & Marc Biskup, Dávid Tvrdoň, and Marc Biskup. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dávid Tvrdoň & Marc Biskup, Dávid Tvrdoň, and Marc Biskup or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Our next guest is not a journalist, though he works for a publisher in Switzerland. Javier Vázquez Rodríguez a product manager for AZ Medien and he talked to us about adblocking. Since last year he and his team have been running different adblocking tests to figure out how users react to requests to turn off adblockers. He talks to us about these experiments, the outcomes and takeaways and we have a great discussion about the role of online ads. Follow Javier on LinkedIn: https://www.linkedin.com/in/javiervazquez/
  continue reading

42 episodes

Artwork
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Manage episode 198577346 series 2072872
Content provided by Dávid Tvrdoň & Marc Biskup, Dávid Tvrdoň, and Marc Biskup. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dávid Tvrdoň & Marc Biskup, Dávid Tvrdoň, and Marc Biskup or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Our next guest is not a journalist, though he works for a publisher in Switzerland. Javier Vázquez Rodríguez a product manager for AZ Medien and he talked to us about adblocking. Since last year he and his team have been running different adblocking tests to figure out how users react to requests to turn off adblockers. He talks to us about these experiments, the outcomes and takeaways and we have a great discussion about the role of online ads. Follow Javier on LinkedIn: https://www.linkedin.com/in/javiervazquez/
  continue reading

42 episodes

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