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248 God, values and purpose in business with Jess Lopes

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Manage episode 374468795 series 2341052
Content provided by The Christian Women Group and The Christian Women Group | Sarah-Jane Meeson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Christian Women Group and The Christian Women Group | Sarah-Jane Meeson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

5 Tips on incorporating God, values and purpose in business with Jess Lopes

1. Businesses versus brands – they are two different things. They are both essential but by building a solid brand you’re building equity in your business. How are we communicating, how are we sharing, and how do they perceive my brand.

2. Your values are not a marketing strategy. Values are who you are, and what you believe. Values and purpose come from the inside out and are authentic to you and your heart.

3. Less is more. Keep your marketing simple and effective. Be straightforward with how we can help our customers.

4. Progress over perfection. Test and learn all the way through your marketing. Everything you do is a learning exercise, go out there and try so you can understand. Don’t overthink and keep learning.

5. Social Media will not replace relationships. SM is supported. The most important is the relationships you’re building. Let it go. Find what works for you and your business through other medians.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

251 episodes

Artwork
iconShare
 
Manage episode 374468795 series 2341052
Content provided by The Christian Women Group and The Christian Women Group | Sarah-Jane Meeson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Christian Women Group and The Christian Women Group | Sarah-Jane Meeson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

5 Tips on incorporating God, values and purpose in business with Jess Lopes

1. Businesses versus brands – they are two different things. They are both essential but by building a solid brand you’re building equity in your business. How are we communicating, how are we sharing, and how do they perceive my brand.

2. Your values are not a marketing strategy. Values are who you are, and what you believe. Values and purpose come from the inside out and are authentic to you and your heart.

3. Less is more. Keep your marketing simple and effective. Be straightforward with how we can help our customers.

4. Progress over perfection. Test and learn all the way through your marketing. Everything you do is a learning exercise, go out there and try so you can understand. Don’t overthink and keep learning.

5. Social Media will not replace relationships. SM is supported. The most important is the relationships you’re building. Let it go. Find what works for you and your business through other medians.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

251 episodes

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