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How Sian Flowers Aims to Create a Low-Carbon Rose

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Manage episode 380811857 series 2637625
Content provided by Harvard Business School, Harvard Business School Business, and Environment Initiative. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harvard Business School, Harvard Business School Business, and Environment Initiative or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This bonus episode of Climate Rising features Harvard Business Review’s Cold Cast podcast with Brian Kenny interviewing HBS professors Willy Shih and Mike Toffel about their teaching case about Kenya-based Sian Flowers. They discuss the company’s efforts to create a “low-carbon rose” by shipping them to their clients around the world by sea instead of by air without eroding their quality, and the effects this has on its production process.

For transcripts and other resources, visit climaterising.org

Guest/Host:

Brian Kenny, Chief Marketing and Communications Officer, Harvard Business School and host of Cold Call

Willy Shih, Robert and Jane Cizik Professor of Management Practice in Business Administration

Mike Toffel, Senator John Heinz Professor of Environmental Management

  continue reading

93 episodes

Artwork
iconShare
 
Manage episode 380811857 series 2637625
Content provided by Harvard Business School, Harvard Business School Business, and Environment Initiative. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harvard Business School, Harvard Business School Business, and Environment Initiative or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This bonus episode of Climate Rising features Harvard Business Review’s Cold Cast podcast with Brian Kenny interviewing HBS professors Willy Shih and Mike Toffel about their teaching case about Kenya-based Sian Flowers. They discuss the company’s efforts to create a “low-carbon rose” by shipping them to their clients around the world by sea instead of by air without eroding their quality, and the effects this has on its production process.

For transcripts and other resources, visit climaterising.org

Guest/Host:

Brian Kenny, Chief Marketing and Communications Officer, Harvard Business School and host of Cold Call

Willy Shih, Robert and Jane Cizik Professor of Management Practice in Business Administration

Mike Toffel, Senator John Heinz Professor of Environmental Management

  continue reading

93 episodes

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