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S3 Episode 1 – Kicking off a digital content project with Jack Garfinkel, Senior Content Designer at Scope

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Manage episode 261390514 series 2290739
Content provided by Vanessa Barlow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vanessa Barlow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Want to introduce content design to your organisation? Jack Garfinkel chats about how he did just that at Scope. From introducing crits and journey mapping, to writing user needs and user research, Jack shares how he started a major content project. He also shares some great tips and insights into how you can involve subject matter experts and other key people in the content process.

Here are some of the tools Jack mentions:

  • Hotjar for heatmaps
  • Trello kanban board for prioritising work and tracking progress
  • Miro for shared mapping and diagrams
  • Airtable for storing data and insights

Enjoyed the episode? Like and subscribe or reach out to us on Twitter @DigiContentPod.

  continue reading

17 episodes

Artwork
iconShare
 
Manage episode 261390514 series 2290739
Content provided by Vanessa Barlow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vanessa Barlow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Want to introduce content design to your organisation? Jack Garfinkel chats about how he did just that at Scope. From introducing crits and journey mapping, to writing user needs and user research, Jack shares how he started a major content project. He also shares some great tips and insights into how you can involve subject matter experts and other key people in the content process.

Here are some of the tools Jack mentions:

  • Hotjar for heatmaps
  • Trello kanban board for prioritising work and tracking progress
  • Miro for shared mapping and diagrams
  • Airtable for storing data and insights

Enjoyed the episode? Like and subscribe or reach out to us on Twitter @DigiContentPod.

  continue reading

17 episodes

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