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252: Resist the Urge to Cut and Hold On
Manage episode 277627466 series 76295
Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Joe shares a couple stories about media companies that cut costs and held on during past recessions. The results were not good.
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Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free.
Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter. Third, buy his new marketing thriller, The Will to Die.
454 episodes
Share
Manage episode 277627466 series 76295
Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Joe shares a couple stories about media companies that cut costs and held on during past recessions. The results were not good.
-------
Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free.
Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter. Third, buy his new marketing thriller, The Will to Die.
454 episodes
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