Episode 53: Why You Can't Trust Google

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In this episode of Content Inc., Joe Pulizzi discusses how changes in platforms such as Google and Facebook not only force us to change how we use them, but is a great remider not to solely rely on them. Now more than ever it's imperative to build your own content platform and create engagement strategies with your audience and customers.

199 episodes available. A new episode about every 7 days averaging 3 mins duration .