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Episode 53: Why You Can't Trust Google

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Manage episode 82484848 series 76295
Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of Content Inc., Joe Pulizzi discusses how changes in platforms such as Google and Facebook not only force us to change how we use them, but is a great remider not to solely rely on them. Now more than ever it's imperative to build your own content platform and create engagement strategies with your audience and customers.

  continue reading

464 episodes

Artwork
iconShare
 
Manage episode 82484848 series 76295
Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of Content Inc., Joe Pulizzi discusses how changes in platforms such as Google and Facebook not only force us to change how we use them, but is a great remider not to solely rely on them. Now more than ever it's imperative to build your own content platform and create engagement strategies with your audience and customers.

  continue reading

464 episodes

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