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Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Manage episode 294042631 series 76295
Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The first of a series of interviews with case studies from the Content Inc. book. Michael talks about how he used a content-first model to build a multi-million-dollar business.
Michael covers some key topics including:
- The future of social media - How to put email at the center of your strategy - Long-form content as a differentiator - The opportunities in podcasting - Misconceptions about snackable content - YouTube analytics - Outsourcing and managing content.
-------
See all Content Inc episodes at the Content Inc. podcast home.
Get more by subscribing to TheTilt.com newsletter.
Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)
452 episodes
Share
Manage episode 294042631 series 76295
Content provided by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Pulizzi and Content Marketing Institute(CMI) Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The first of a series of interviews with case studies from the Content Inc. book. Michael talks about how he used a content-first model to build a multi-million-dollar business.
Michael covers some key topics including:
- The future of social media - How to put email at the center of your strategy - Long-form content as a differentiator - The opportunities in podcasting - Misconceptions about snackable content - YouTube analytics - Outsourcing and managing content.
-------
See all Content Inc episodes at the Content Inc. podcast home.
Get more by subscribing to TheTilt.com newsletter.
Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)
452 episodes
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Similar to Content Inc with Joe Pulizzi
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…
continue reading
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