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19: Crafting Word Magic that Showcases the Quality of Your Brand with Kelly Wollman
Manage episode 378079750 series 3453953
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Kelly Wollman is a graphic designer who knows how to use visuals to make businesses connect with their clients.
But, she was struggling to find the words that could convey the same quality of messaging that her visual designs could.
After working on the branding and design for my group coaching program, Storysale, where creatives learn to market their magic through the power of words, Kelly realized that was exactly what she was needing to have words that match the quality of her brand.
Here, Kelly shares what it was like working on the written side of her business and uncovering the heart of her story and how she now feels confident marketing her magic on her website, social and emails.
05:32 — Writing website copy that makes you proud to share your work and feel fully seen by potential clients
09:02 — How to set prices for your services that reflect the skill and value you offer your clients
12:07 — Why creative business owners need SEO
14:00 — Finding ways to be effective and creative with email marketing
17:30 — Hiring a coach for the first time in six years of business
19:13 — How having copy that reflects your personality helps you show up in your business
JOIN THE STORYSALE WAITLIST
If you're tired of playing it safe with your marketing, charging less than your service is worth, and feeling alone and uninspired in your work, Storysale is for you.
https://whatsarasaid.com/waitlist
👋 CONNECT WITH KELLY WOLLMAN
With Midwest roots and a Main Street heart, Kelly Wollman designs custom brands for business owners in South Dakota and nationwide. Kelly's passion is to help entrepreneurs tell the story behind their work and stay on brand, marketing their business with confidence and ease. When she's not designing at her office in Bonesteel, she's usually found exploring the outdoors with her family, sipping an iced coffee with friends, or volunteering time in her community.
Website: https://www.becreativedesignco.com/
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JOIN US INSIDE WORDS THAT CLICK
If "update my website copy" is sitting unchecked on your to do list, but you aren't quite ready to swing copywriting at a done-for-you price, Word That Click, a website copy course for photographers, is for you. In this self-study course, from What Sara Said, you will learn how to craft website pages that showcase who you are, your heart for what you do, and the value of your work.
As a special bonus, just for my podcast listeners use code oncall for $50 off the course at whatsarasaid.com/course
Join us inside Words that Click!
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From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.
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🌐 Website
🎥 YouTube
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