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3: Five Brand Voice Types to Help You Uncover Yours

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Manage episode 361720082 series 3453953
Content provided by Sara Gillis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sara Gillis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Brand voice types play a pretty big role in attracting your ideal client.

How?

Think about it like this —

Consumers have a wealth of choices to make each time they interact with a business, whether it's filling their gas tank, surprising their kiddos with Saturday morning donuts, hiring a photographer to capture family photos, or investing in a business coach.

In a world of abundant choice, how can you attract your ideal client?

It's your messaging — the personal, unique-to-you way in which you communicate and interact with your clients — that can help a consumer to select your business from all of the options.

This unique way of communicating is what copywriters like me call your brand voice, and here I’m sharing 5 brand voice types to help you recognize yourself in one of these.

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA:

🌐 Website: https://whatsarasaid.com/

📸 Instagram: https://www.instagram.com/hellosaragillis/

🎥 YouTube: https://www.youtube.com/@hellosaragillis

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 361720082 series 3453953
Content provided by Sara Gillis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sara Gillis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Brand voice types play a pretty big role in attracting your ideal client.

How?

Think about it like this —

Consumers have a wealth of choices to make each time they interact with a business, whether it's filling their gas tank, surprising their kiddos with Saturday morning donuts, hiring a photographer to capture family photos, or investing in a business coach.

In a world of abundant choice, how can you attract your ideal client?

It's your messaging — the personal, unique-to-you way in which you communicate and interact with your clients — that can help a consumer to select your business from all of the options.

This unique way of communicating is what copywriters like me call your brand voice, and here I’m sharing 5 brand voice types to help you recognize yourself in one of these.

🖊️ WANT A COPYWRITER IN YOUR BACK POCKET?

From a website copy polish or a custom long-form sales page to an email welcome or launch sequence, I’ll flex my done-for-you muscles and take on your top-priority to-dos in a half-day or full-day VIP experience.

VIP Days

CONNECT WITH SARA:

🌐 Website: https://whatsarasaid.com/

📸 Instagram: https://www.instagram.com/hellosaragillis/

🎥 YouTube: https://www.youtube.com/@hellosaragillis

  continue reading

48 episodes

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