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Running Experiments That Actually Move the Needle | Andres Glusman (Founder and CEO of DoWhatWorks)

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Content provided by Modern Product Minds. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Modern Product Minds or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

“It's a crime. It's such a waste of time.” That’s how Andres Glusman feels about so many of the tests product teams run. That’s why the former head of product at Meetup founded DoWhatWorks, a company that enables you to see – and learn from – the A/B tests that other companies are running. Rather than test button color for the umpteenth time, Andres wants you to test something that will really move the needle.

After more than a decade of running product and strategy at Meetup.com, and a lifetime of being fascinated by experiments, Andres is passionate about helping others learn. In this episode, Andres shares what he’s discovered about testing and human behavior, and why running experiments is critical, but also when it’s not.

This is Crafted from Artium; a show about great products, and the people who make them. At Artium, we build incredible products and recruit high performing teams. Check us out at thisisartium.com.

  continue reading

52 episodes

Artwork
iconShare
 
Manage episode 345740002 series 3404213
Content provided by Modern Product Minds. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Modern Product Minds or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

“It's a crime. It's such a waste of time.” That’s how Andres Glusman feels about so many of the tests product teams run. That’s why the former head of product at Meetup founded DoWhatWorks, a company that enables you to see – and learn from – the A/B tests that other companies are running. Rather than test button color for the umpteenth time, Andres wants you to test something that will really move the needle.

After more than a decade of running product and strategy at Meetup.com, and a lifetime of being fascinated by experiments, Andres is passionate about helping others learn. In this episode, Andres shares what he’s discovered about testing and human behavior, and why running experiments is critical, but also when it’s not.

This is Crafted from Artium; a show about great products, and the people who make them. At Artium, we build incredible products and recruit high performing teams. Check us out at thisisartium.com.

  continue reading

52 episodes

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