Go offline with the Player FM app!
Talia Cotton on starting an agency after leaving Pentagram
Manage episode 429319753 series 3133829
In this engaging conversation, Talia Cotton shares her journey from working at Pentagram to starting her design studio β Cotton Design. She talks about the challenges of the first year of being an agency founder, the main leadership lessons she learned and insights on building and managing a team. Watch the full interview to find out: π Three things you must do when starting an agency π How and who to hire during the first year π How to build your network and find new clients π What Talia will never ever do with her team π Where she goes for inspiration 00:00 Hello Hello Hello 01:16 Leaving Pentagram and starting a design studio 03:30 What you need to do before starting an agency 05:58 Winning creative work or how to find clients as a creative agency founder 08:06 How to pitch yourself in the creative industry 09:25 Hiring and Building a Team 12:23 Teaching and how it helps to hire design talent 13:10 How to hire talent during the first year 15:30 Two key lessons on hiring from Michael Bierut, partner at Pentagram 17:35 Inside look into how Pentagram works 22:53 The most important thing in the first year of running an agency 25:53 What you need to consider before you take a project 27:04 Things you need to do to get more clients 28:45 Working from Office VS Remote team 29:15 Where to look for inspiration when you are an agency founder 33:49 If you could change one thing in the world, what would it be? For more leadership insights check our Design Leaders Programme. Learn more and Apply π https://bit.ly/3wXJox1
42 episodes
Manage episode 429319753 series 3133829
In this engaging conversation, Talia Cotton shares her journey from working at Pentagram to starting her design studio β Cotton Design. She talks about the challenges of the first year of being an agency founder, the main leadership lessons she learned and insights on building and managing a team. Watch the full interview to find out: π Three things you must do when starting an agency π How and who to hire during the first year π How to build your network and find new clients π What Talia will never ever do with her team π Where she goes for inspiration 00:00 Hello Hello Hello 01:16 Leaving Pentagram and starting a design studio 03:30 What you need to do before starting an agency 05:58 Winning creative work or how to find clients as a creative agency founder 08:06 How to pitch yourself in the creative industry 09:25 Hiring and Building a Team 12:23 Teaching and how it helps to hire design talent 13:10 How to hire talent during the first year 15:30 Two key lessons on hiring from Michael Bierut, partner at Pentagram 17:35 Inside look into how Pentagram works 22:53 The most important thing in the first year of running an agency 25:53 What you need to consider before you take a project 27:04 Things you need to do to get more clients 28:45 Working from Office VS Remote team 29:15 Where to look for inspiration when you are an agency founder 33:49 If you could change one thing in the world, what would it be? For more leadership insights check our Design Leaders Programme. Learn more and Apply π https://bit.ly/3wXJox1
42 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.